Polaroid returns to instant photography with the 300, thinks you’ll pay a premium for it

When Polaroid left the instant film market back in 2008, it left a gaping hole that Impossible Project has attempted to fill with its overpriced reproduction paper. We’re guessing someone at Polaroid saw that and thought: “Hey, why don’t we charge too much for instant film, and make an overpriced camera to use it in?” And thus the $90 Polaroid 300 was born. Yes, $90 for the sort of instant point-and-shoot that, a few decades ago, you could pick up for under $20

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Polaroid returns to instant photography with the 300, thinks you’ll pay a premium for it

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